Years from now — if all goes to plan — patrons of Nouveau Provisions will muse, “I wonder what came first, the farm winery or the urban tasting room?”

For the record, the farm winery, Nouveau Farms, was supposed to come first. Trevor Ferguson, along with wife and business partner Kay, purchased the six-plus acre Varina parcel in “2020, or maybe 2021,” says Ferguson. “It was during COVID.”

After years of back and forth with Henrico to get the land licensed and approved for farm winery zoning as well as construction drawings approved, Ferguson says they finally elected to move forward with a city-based tasting room, Nouveau Provisions, which opened this spring on Cary Street.

A natural extension of the farm winery, the wine lounge features Neapolitan style pies*, desserts and wine from around the globe.

When the farm winery opens (Ferguson says they’re looking at autumn 2026), folks from around the area will be able to use the space to “unwind and reconnect with nature,” he adds. They’ll have a space for tasting and enjoying wine, plus farm workshops, yoga retreats, farm-to-table dinners, “the list goes on.”

For now, the couple is tending to their H-GAP-certified hydroponic farm, growing microgreens, lettuce, herbs and more. The goal is to eventually share the farm’s produce with food banks, the community and “those in need,” says Ferguson. They’re also growing their own grapes, and, with the help of fellow Virginia winemakers Common Wealth Crush, they’re set to launch the sale of their own red and white blends this October.

Ferguson says the Varina grown wine will be available for local delivery and pickup as well as out-of-state shipping. Nouveau Provisions guests will be able to enjoy the wine by the glass or bottle in the tasting room.

“Both the red and white are easy drinkers,” says Ferguson. “They’re not too tannic, very light and fruit-forward.”

Ferguson says he’s excited about the trajectory of Virginia’s wine scene — New York Times’ chief wine critic Eric Asimov decreed this May that Virginia is “Finally for Wine Lovers” —and plans to bring in an influx of Virginia wine to start pouring alongside their own brand.

“We’re going through tastings now with a number of distributors,” says Ferguson. “Without a shadow of a doubt we’ll have something from Early Mountain Vineyard (Madison, Va.) and Common Wealth Crush (Waynesboro, Va.) with more to come.”

Ferguson hopes that while construction is wrapping up on the farm, guests will be able to still find a sense of community in their wine lounge.

“It’s an inspired space,” says Ferguson. The walls, like the exterior of the building, are painted black and the built-ins showcase eclectic objet d’art. Seating is intimate and varied—enjoy bubbly on the patio with friends or a juicy red inside with a slice of pie, all to yourself.

“We’ve designed it for folks to be present,” says Ferguson. “Wine is the medium of fostering the conversation, the social interaction. It’s a smaller version of what we want to have implemented at the farm.”

*Style’s The Dish columnists Megan Marconyak and Robey Martin recommend The Betty White pizza.