Favorite

What I Do 

Diana Jefferson, 53, Gift-Basket Maker

Then I saw those baskets they sell at drugstores around holidays. I thought if they can sell those with nothing hardly in them, I could buy baskets myself and fill them up. I have been doing that for four years. I make just enough money to get by.

I'm 53 years old. I had a knee replacement, twice on the same knee. That was eight months ago. My left knee is next. As long as I'm busy with my hands I'm fine.



All I see every day is baskets. Right now I have about 200 of them in my apartment. I buy them wherever they're on sale. I hit the discount bins. People at CVS and Wal-Mart know me.



Easter is the best time. I sell out every year. Last year, on Good Friday I went down to Third and Broad with a U-Haul and sold 150 baskets.



Usually I start with 100. Then when Easter is about a week or two away I make more. This year is a bit better for me. I have rainy-day money. I'm going to invest a little and put it all in Easter.



Believe it or not, people wonder how I know what to put in the baskets when I never had children. But I do. I get Blue's Clues, Pooh, Tigger — and don't forget Barney. I put candy in there, too. Some parents don't want their kids to have too much. I have a little twisty at the top and whatever they want in there I put in or take out.



I'm usually at Third and Broad. I got the bus line, people coming and going to work and to lunch. I try to make deals for parents who have to buy for three or four kids. I have $8 baskets. They can go for as much as $40. The bigger the basket the higher the price. Some people like to splurge a little bit. And my baskets are a whole lot better than the ones in the store.



— Interviewed by Brandon Walters, Photographed by Scott Elmquist.





Favorite

Latest in News and Features

Comments

Subscribe to this thread:

Add a comment

Connect with Style Weekly

Newsletter Sign-Up

The Flash
The Bite
The Scoop

Most Popular Stories

  • In the Know

    In the Know

    Thad Williamson, a former policy advisor for the mayor, eyes the soon-to-be vacant 5th District City Council seat.
    • May 14, 2019
  • A Q&A with RVA Fashion Week Executive Producer Jimmy Budd

    A Q&A with RVA Fashion Week Executive Producer Jimmy Budd

    • May 14, 2019
  • Ready and Willing

    Ready and Willing

    As the fashion industry changes, VCU is preparing its students with real-world experience. Meet some of the rising young stars behind-the-scenes at this year’s Fashion Runway 2019: Shimmer.
    • May 14, 2019
  • Cultural Knowledge

    Cultural Knowledge

    Need Supply joins forces with a luxury retailer from Seattle to compete with larger e-commerce retailers.
    • May 14, 2019
  • More »

Copyright © 2019 Style Weekly
Richmond's alternative for news, arts, culture and opinion
All rights reserved
Powered by Foundation